Web Conferencing is a way in which two or more people from anywhere in the world can meet over the Internet to communicate and share information. It enables the participants to work together sharing documents and applications by providing the necessary tools and is possible to control remotely other peoples' computers to aid in training and for help desk support. It is possible to demonstrate any application to clients without coming face to face with them. Organizations use these services to hold virtual seminars web based meetings and to interact with members or students in different corners of the world. Taking advantage of the power of the Internet, webcasts make it possible to conduct meetings or giving presentations to clients and interacting with teams.

Wainhouse Research, Inc. conducted a survey and found that small and mid-size enterprises (SMEs) were more likely to conduct a Web conference than meet with customers, partners and co-workers in person, over a six-month period (41% vs. 36%)

Another research firm, Gartner, predicts Web conferencing will be a standard method for
companies to conduct business in two years. As a result, market research firm Frost & Sullivan predicts Web conferencing will grow at a double-digit rate through 2011.

online meetings allow online training sessions, interactive meetings between people from many different places and multimedia presentations for businesses and many other purposes. It is easy to connect and communicate with a client or a company representative or executive through web conferencing irrespective of their locations. This saves a lot of time and effort as the whole team or organization gets to work together at the same time. The interactive nature of this system enables the parties concerned to share ideas and discuss issues and also for getting clients' feedback instantly.

Some of the many advantages of web conferencing services are given below:

Virtual video conferencing offers major advantages to businesses in terms of reduced costs, increased employee productivity, enhanced customer support capabilities, and reduced time to develop products and communications.

1. The main advantage of web conferencing is the cost savings in terms of organization of seminars for partners, clients, customers and staff spread world over.
2. Regular webinars and web conferencing meetings have been found to increase employee productivity.
3. Customer support capabilities of companies have got a boost from the opportunities interactive web conferencing services provide.
4. Another significant saving is in terms of time spent in traveling to get to the seminar venue and time spent in developing products. The facility of meeting online wherever and whenever one needs it has speeded up the processes of product development and communication systems.
5. A variety of options are available with conferencing services that integrate desktop sharing, multimedia delivery, chat and VOIP options.

Web conferencing is increasingly becoming the most important tool for businesses to increase productivity and profitability.


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